Launch Your Brand to
New Heights

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Partner with Estes to design and manufacture high-quality, white-labeled model rockets tailored to your brand or program.
Start Your Quote Request

Why Partner with Estes?

Partnering with Estes for your white label program gives you access to decades of rocketry expertise, trusted manufacturing quality, and customizable products that inspire hands-on STEM learning and adventure. With low minimums and flexible branding options, Estes makes it easy to bring high-performance model rockets to your audience with your own branding.
Vern Estes and Bill Stein holding model rockets
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60+ Years of Rocketry Expertise

With over six decades of expertise, Estes brings proven engineering, innovation, and reliability to every product—setting the standard in model rocketry.
Teacher instructing students on model rocketry
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Trusted by Educators, Retailers & STEM Programs

Estes is the go-to partner for schools, specialty retailers, and national STEM initiatives that count on quality rockets to deliver meaningful, hands-on learning experiences.
American Flag in front of mountain range
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Designed in the USA | Scalable Production

Our products are proudly designed in the USA, ensuring high standards of quality, innovation, and scalability to support your brand’s growth.

Ready for Any Mission

Built to adapt to your brand and vision, our white label solutions deliver the proven performance of Estes rocketry—customized for any mission you take on.

  • Custom Branding

    Apply your logo, colors, and packaging design to proven Estes products for a fully branded experience.

  • Low Minimum Order Quantities

    Get started with accessible order minimums that work for businesses of all sizes.

  • U.S.-Based Manufacturing

    Enjoy reliable quality and fast turnaround times with production based in the United States.
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  • Proven Product Line

    Leverage Estes’ trusted, flight-tested rockets and launch systems without starting from scratch.

  • STEM-Aligned Kits

    Offer products that support science and engineering learning—perfect for educational and enrichment markets.

  • Dedicated Partnership Support

    Work with a responsive team committed to helping you develop, launch, and grow your white label product line.

Ignite Imaginations With  Every Launch

Estes  White Label

How Does It Work?

Launching your own branded rocket line is easier than ever with Estes. Our streamlined white label process ensures clarity, quality, and support at every step.

  • Submit Your Quote Request

    Start by telling us what you're looking for—product type, quantity, branding needs, and any custom features. We'll provide a tailored quote to match your goals.

  • Collaborate on Design & Specs

    Work directly with our team to finalize product details, packaging design, and branding. We’ll help bring your vision to life while leveraging Estes’ proven components.

  • Approve Sample & Production

    Once your design is ready, we’ll send a sample for approval. With your green light, we begin full production at our U.S.-based facility.

  • Launch Your Product with Confidence

    Receive your custom-branded rockets and bring them to market knowing you’re backed by over 60 years of trusted Estes engineering and support.

What Our Users Say

"Estes rockets have been a staple in our STEM curriculum for years. The kits are reliable, engaging, and spark real excitement in our students every time we launch."
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Rebecca T.

High School STEM Coordinator

"As a specialty retailer, we only carry brands we trust—and Estes is at the top of that list. Their products consistently deliver great results for our customers, from beginners to advanced hobbyists."
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Mark R.

Rocket Hobby & Supply

"Partnering with Estes for our private-label rocket kits was one of the best decisions we made. The team was responsive, the process was smooth, and the final product exceeded our expectations."
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Angela S.

Product Development Manager, STEMworks Education Group

What Our Users Say

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Start Your Custom Rocket Journey

Submit a quote request to explore white label options tailored to your brand, timeline, and budget—no commitment required to get started.
WHO ARE WE?

Elevate Your World with Innovation

Estes Rockets is the world leader in model rocketry, with over 60 years of experience designing and manufacturing high-quality rocket kits, launch systems, and engines. Trusted by educators, retailers, and aerospace enthusiasts alike, we’re committed to making rocketry accessible, educational, and exciting for all ages. From classroom STEM programs to backyard launches and advanced hobbyist builds, Estes products are designed to inspire exploration, creativity, and a lifelong love of science. Proudly designed and assembled in the USA, we offer scalable solutions—including white label and wholesale programs—for partners looking to bring the thrill of flight to their customers.